Cookie Policy
Understanding how we use tracking technologies on expandbridge.com to enhance your experience while respecting your privacy choices
Last Updated: March 15, 2025
What Are Cookies and Tracking Technologies
Cookies are small text files stored on your device when you visit expandbridge.com. These files help us remember your preferences and improve your browsing experience. We also use similar tracking technologies including web beacons, pixels, and local storage to gather information about how you interact with our financial management communication platform.
Think of cookies as digital sticky notes that help our website remember things about you — like your preferred language settings or whether you've already seen certain information. This makes your visits smoother and more personalized without requiring you to start fresh each time.
Types of Tracking We Use
Required for basic website operations including secure login sessions, form submissions, and maintaining your privacy preferences. These cannot be disabled as they're necessary for the site to function properly.
Help us understand which pages are most useful, how long visitors spend on different sections, and where improvements might be needed. This data is aggregated and doesn't identify individual users.
Remember your preferences for future visits, such as display settings, notification choices, and customized dashboard layouts that make the platform more efficient for your specific needs.
Track which educational resources resonate with different types of businesses, helping us recommend relevant financial management content and improve our communication strategies.
How Tracking Enhances Your Experience
When you visit our financial education resources, tracking helps us show you content that's most relevant to your business size and industry. For instance, if you frequently access cash flow management guides, we might highlight related forecasting tools or budgeting templates on your next visit.
Our analytics also reveal which communication strategies work best for different business types. This insight helps us create more targeted educational content — like developing specialized guides for retail businesses versus service companies based on what each group finds most valuable.
Additionally, tracking prevents you from seeing the same introductory information repeatedly. Once you've completed our financial assessment or downloaded specific resources, the system remembers this and focuses on more advanced topics suited to your current knowledge level.
Data Retention and Your Control
Different types of tracking data have varying retention periods based on their purpose and legal requirements. Essential functionality cookies typically last for your session or up to 30 days, while analytics data may be retained for up to 26 months to identify long-term trends in user behavior.
You have significant control over this data collection. Beyond the rejection options provided on this page, you can clear existing cookies through your browser settings, use private browsing modes, or adjust your browser's default cookie policies to align with your privacy preferences.
Retention Periods by Category
Cleared when you close your browser
Up to 12 months
Up to 26 months
Up to 13 months
Cookie Preferences
Essential cookies required for basic site functionality cannot be disabled. These include security features, form processing, and your privacy preference settings.
Managing Cookies Through Your Browser
Chrome
- Click three dots menu in top-right corner
- Select "Settings" from dropdown menu
- Navigate to "Privacy and security" section
- Choose "Cookies and other site data"
- Adjust settings or clear existing cookies
Firefox
- Open hamburger menu (three lines)
- Select "Settings" from menu options
- Click "Privacy & Security" in left sidebar
- Find "Cookies and Site Data" section
- Configure preferences or clear data
Safari
- Open Safari menu in top menu bar
- Select "Preferences" from dropdown
- Click on "Privacy" tab
- Choose cookie blocking preferences
- Use "Manage Website Data" for specific sites
Edge
- Click three dots menu in top-right
- Choose "Settings" from menu
- Select "Cookies and site permissions"
- Click "Cookies and site data"
- Modify settings as desired